A Blog made with love by Penta, for Marketing Directors, Heads of Human Resources, or anyone who wants to know more about Face-to-Face Events, Digital Events, Events in the Metaverse, Brand Activations, Incentives, and Loyalty Plans.
Si creías que los eventos habían dejado de evolucionar, te equivocaste.
La industria de los eventos y sus múltiples formas de manifestarse, siguen en tendencia y más aún, se transforman.
Promocionar un producto, un servicio y/o aumentar el reconocimiento de
When we talk about rewards in the business world, whether for good performance or for promoting a culture of well-being and keeping the best talent in the market, it is undoubtedly a subject that requires some scrutiny.
every time they are
It is time to break the existing belief that when talking about Augmented Reality (AR) it only benefits the gamer world, although it is true, this sector has been key to the development of many technological advances, these always
When a brand does not sell a product, but an emotional state, all the attitudes, and reactions of the community will be positive and replicated.
Damm's Star is one of those companies, one of the oldest organizations in Spain
In recent years, we have experienced a brutal change in the way we relate to each other, from selling products to how we do business and interact with consumers, a decade full of change and evolution. If Darwin lived in this time and age he would be