A Blog written with love by Penta, for Marketing Directors, Human Resources managers, or anyone who wants to know more about In-person Events, Digital Events, Events in the Metaverse, Brand Activations, Incentives, and Loyalty Programs.
Todas las estrategias de fidelización, de rewards o de un programa de incentivos tienen estrategias y beneficios espectaculares, encantadores y soñadores.
El nivel de rotación de personal en Latinoamérica, actualmente esta por encima del 60%.
In the marketing world, creating unique and memorable experiences is essential to building a strong and loyal brand.
There has been a lot of talk about the importance of taking your events to the metaverse and providing omnichannel experiences for your consumers, but... why is it important for a marketing manager to understand this?
How would we define from now on what is human, and what is artificial?
Theatre d’Opera Spatial es el nombre de la pieza artística que Jason Allen presentó en la Feria Estatal de Colorado, en la sección
When talking about rewards in a business world, for the sake of rewarding good performance, promoting a culture of well-being, and keeping the best talent in the market, we undoubtedly require a magnifying glass.
It is time to break the existing belief that when talking about Augmented Reality (AR) only benefits the gamer world, although it is true, this sector has been key to the development of many technological advances, these always evolve into different segments. We will learn how technology has helped transform the customer experience and how it is used in different sectors.
When a brand does not sell a product, but an emotional state, all the attitudes and reactions of the community will be positive and replicated.
En los últimos años, hemos experimentado un cambio brutal en la forma de relacionarnos, desde vender productos hasta cómo hacemos negocios e interactuamos con los consumidores, una década llena de cambios y evolución.
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