Penta Marketing Colombia

Experiential Marketing Agency
We make your events unforgettable!
Unleash the power of your brand experience!

We plan, organize and produce face-to-face and virtual or hybrid corporate events. We also create effective and profitable brand activations through experiential marketing as well as a tailored and unique incentives program created with your needs in mind.

Our services

Why Penta?

25 years of experience.

Presence in the United States, Latin America and the Caribbean.

Project management before, during and after.

Local offices and support in your country.

Bilingual staff and multicultural team.

We have our own world in the metaverse and two virtual immersion platforms.

Clients

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Let's talk about your ideas, our consultants will show you a new world of possibilities.

Juan Falla

Account Director Colombia

Success stories

We've chosen some of the most memorable experiences we've created in Colombia

We believe that experience is the most successful marketing.

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Lanzamiento producto
H2Oh

The launch of PepsiCo's H2Oh was a monumental event, designed to captivate the senses and generate excitement among the public.

See case →
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UNIVERSIDAD SANTO TOMÁS

This virtual event not only served as a testament to the institution's resilience in the face of current challenges but also opened up new opportunities for
collaboration and distance learning.
See case →
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CASA LUKER

Casa Luker gathered at a special event to recognize and celebrate the outstanding performance of its workers throughout the year.

See case →
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Microsoft Rocket Fest Nexsys

During the thrilling virtual bingo event organized by Nexsys in collaboration with Microsoft, the community immersed themselves in an unprecedented digital experience.

See case →

Services

Penta Experiences

On-site corporate events

A face-to-face corporate event allows you to connect with your audience through a direct experience in a physical space, where they can participate around a common interest. You can held concerts, product/brand launches, forums, congresses, seminars, parties, corporate events, trade fairs, among others.

How do we do it?
  • We take you by the hand in the creative and strategic conception of your corporate event, advising and guiding you.
  • An account executive will walk you throughout the process for the proper development of the event.
  • Reports and post-sales support to understand comments and learnings that we use to advise you on future occasions.
Benefits
  • Guarantees concentration, in a world where attention is reduced and where there is excess information.
  • Achieve a memorable and impactful visual impact in the minds of the viewers
  • Facilitates Networking.
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Virtual business events

3D immersive virtual events or online events present new opportunities for businesses to offer users an immersive experience through a digital solution, without physical contact or travel.

The attendees communicate through a device and multimedia digital spaces that fit the needs of the client with different virtual spaces, such as: booths for fairs, concerts, product launches, forums, conferences, conventions, online seminars, among others.

How do we do it?
  • We guide you in the creative and strategic conception of your corporate event, advising you with experts.
  • Dedicated account executive for the correct development of the activity and personalization of our immersive 3D worlds to your event, in our Penta Cosmos and Penta Virtway, exclusive spaces in the metaverse.

  • Reports and post-sales support to understand comments and learnings that we use to advise you on future occasions.

Benefits
  • Virtual events are cheaper because you save expenses for: tickets, lodging, transportation, scenery, food, beverages, among others.
  • It favors the measurement of results, generating data in real time.
  • No geographical limits, attendees can access from anywhere in the world.
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Hybrid events

In a hybrid event we take the best of both worlds, physical and virtual, allowing participation for in-person and virtual attendees through live streaming platforms.

How do we do it?
  • We guide you in the creative and strategic conception of your corporate event, advising you with experts.
  • Account executive follow-up throughout the process and creation of digital and multimedia spaces with the right tools to broadcast your events, seminars or presentations in a live or deferred digital environment (Live streaming).
  • Reports and post-sales support to understand comments and learnings that we use to advise you on future occasions.
Benefits
  • The best of both worlds, physical and virtual.
  • Larger audience reached.
  • Reduced costs.
  • No geographical limits.
  • Quatitive date for reach and results
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Brand Activations

Brand activation is an interactive marketing technique that connects you with your customer, wherever they are, generally at the point of sale (POS), which allows you to impact specific segments to reach your particular audiences, being able to interact directly with the brand and its products.

How do we do it?
  • We guide you in the creative and strategic conception of your corporate event, advising you with experts.
  • Assigned account executive who together with the team focuses on generating the staging and/or activations at the point of sale (POS) or takeovers in large stores, carrying out different activities.
  • Reports and post-sales support to understand comments and learnings that we use to advise you on future occasions.
Benefits
  • Unique and much more direct experiences to the final consumer.
  • It’s an excellent method to generate recall and positioning.
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Penta Incentives

Incentives

Make your team, customers and suppliers happy with our incentives, loyalty and recognition programs, allowing you to achieve your objectives and goals as a company, encouraging your stakeholders to achieve the results you want from them.

How do we do it?
  • We help you create your customized Loyalty, Rewards and Incentives plan, execute it and manage it.
  • Total support from an account executive who works with you throughout the entire construction process, from zero to the implementation of all programs and activities. We have our own incentive platform, where you can view, access and manage all plans and redemption processes for your chosen audience.
  • Reports and post-sales support to understand comments and learnings that we use to advise you on future occasions.
Benefits
  • Provides employee motivation.
  • Employees focus on specific performance goals.
  • Reduces employee turnover.
  • The company increases its results and achieves its objectives.
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United States

México

Guatemala

Costa Rica

Panama

Colombia

Dominican Republic

Puerto Rico
Jamaica

Trinidad y Tobago

We create memorable experiences in the United States, Latin America and the Caribbean.

Why Penta?

25 years of experience.

Presence in the United States, Latin America and the Caribbean.

Project management before, during and after.

Local offices and support in your country.

Bilingual staff and multicultural team.

We have our own world in the metaverse and two virtual immersion platforms.

We are part of...

American Marketing Association

EXMA

Greater Miami Chamber of Commerce

Meeting Proffesionals International

Unique experiences are the ones that are remembered the most.

Are you ready to start your event?

Tell us about your project, we will advise you.

Yes, I want it

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