THIS IS HOW
Pringles wanted to carry out a brand activation in supermarkets and different points of sale, with the Pringles Music campaign.
How did we did it?
Penta Marketing activated the Pringles Music campaign in more than 12 places in Guatemala City. Through different activities that included: Music, DJ, promoters, and contests; participants were awarded great prizes and brand gifts. In addition, they were present at one of the biggest music festivals in the city: the EMF Festival.